Política de privacidade

Privacy Policy

This Privacy Policy explains how NOYA (the “Website,” “we,” “us,” or “our”) collects, uses, and discloses your personal data when you visit our website, use our services, make a purchase on www.noyaeyewear.com (the “Website”), or otherwise communicate with us through the Website (collectively, the “Services”). For the purposes of this Privacy Policy, “you” and “your” refer to you as a user of the Services, whether you are a customer, website visitor, or any other individual whose information we have collected under this Privacy Policy.

Please read this Privacy Policy carefully.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the updated Privacy Policy on the Website, adjust the “Last Updated” date, and take any other steps required by applicable law.

How We Collect and Use Your Personal Data

To provide our Services, we collect personal information about you from various sources as described below. The information we collect and use depends on how you interact with us.

In addition to the specific uses described below, we may use the information we collect about you to communicate with you, provide or improve the Services, comply with legal obligations, enforce applicable terms of use, and protect or defend the Services, our rights, and the rights of our users or others.

What Personal Data We Collect

The type of personal data we collect about you depends on how you interact with our Website and use our Services. When we use the term “personal data,” we mean any data that identifies, relates to, describes, or can be linked to you. The following sections describe the categories and specific types of personal data we collect.

Information You Provide Directly

Information you provide directly through the Services may include:

  • Contact information, such as your name, address, phone number, and email address.

  • Order details, such as your name, billing and shipping address, payment confirmation, email address, and phone number.

  • Account details, such as your username, password, security questions, and other authentication information.

  • Customer support information, such as messages or communications you share with us.

Some features of the Services may require you to provide certain information directly. You may choose not to provide this information, but in such cases, some features may be unavailable to you.

Information We Collect Automatically

We may also automatically collect certain information about your interaction with the Services (“Usage Data”). We may use cookies, pixels, and similar technologies (“Cookies”) for this purpose. Usage Data may include details on how you access and use our Website and account, such as device information, browser type, network connection, IP address, and interactions with the Services.

Information from Third Parties

We may also receive information about you from third parties, including vendors and service providers who collect information on our behalf, such as:

  • Companies supporting our Website and services, such as Shopify.

  • Payment processors that collect payment information (e.g., bank, credit card, or billing data) to process payments, fulfill orders, and provide services under the contract with you.

When you visit our Website, open or interact with our emails, or engage with our ads, we or our partners may automatically collect certain information through online tracking technologies like pixels, web beacons, SDKs, third-party libraries, and cookies.

All data received from third parties will be processed in accordance with this Privacy Policy. See also the section “Third-Party Websites and Links” below.

How We Use Your Personal Data

To Provide Products and Services

We use your personal data to provide the Services under the contract we have with you. This includes processing your payments, fulfilling orders, sending notifications related to your account or transactions (e.g., purchases, returns, exchanges), creating and managing your account, handling shipping and returns, and enabling other functionalities of your account. We may also improve your shopping experience by enabling Shopify to connect your account with other Shopify services you might use. In such cases, Shopify will handle your data according to its privacy policy.

Marketing and Advertising

We may use your personal data for marketing and promotional purposes, such as sending you marketing messages via email, SMS, or post, and showing you ads for products or services. This may include using your personal data to tailor services and ads to your preferences on our Website and others. If you are an EEA resident, the legal basis for this processing is our legitimate interest in promoting our products under Art. 6(1)(f) GDPR.

Security and Fraud Prevention

We use your personal data to detect, investigate, and act against fraudulent, illegal, or malicious activity. If you create an account, you are responsible for keeping your login credentials secure. Do not share your username, password, or any access details with others. If you believe your account has been compromised, contact us immediately. For EEA users, this processing is based on our legitimate interest in maintaining the security of our Website under Art. 6(1)(f) GDPR.

Communication and Service Improvement

We use your personal data to provide customer support and improve our Services. This is in our legitimate interest to communicate effectively with you and manage our business relationship under Art. 6(1)(f) GDPR.

Cookies

Like many websites, we use cookies. Specific information about the cookies we use via Shopify can be found at:
🔗 https://www.shopify.com/legal/cookies

We use cookies to support and enhance our Website and Services (e.g., to remember your actions and preferences), perform analytics, and learn more about user interaction with the Services (as part of our legitimate interest in improving our offerings). We may also allow third parties and service providers to use cookies to tailor services, products, and advertising on our Website and others.

Most browsers accept cookies by default, but you can change your settings to delete or reject them. Please note that deleting or blocking cookies may negatively impact your experience and limit the functionality of some Services. Blocking cookies may also not fully prevent us from sharing data with third parties such as advertising partners.

How We Disclose Personal Data

Under certain circumstances, we may disclose your personal data to third parties for contractual, operational, or legal reasons as described in this Policy. These may include:

  • Vendors and service providers performing services on our behalf (e.g., IT management, payment processing, analytics, customer support, cloud storage, fulfillment, and shipping).

  • Business and marketing partners to help deliver Services and show you ads. These partners will use your data in accordance with their own privacy policies.

  • With your direction or consent, such as when you request or agree to share data with third parties.